You Cannot Trust Fast Food Companies - 679 Words

We have all seen those advertisements that show glorious looking hamburgers that look like are simply exploding with tasty goodness, but how many times has our food actually looked like the advertisement? In my experience, that number would be zero. These advertisements are meant to trick our minds into thinking fast food is much better than it is in reality. Although, this argument could be made about just about any company in this age of brand personification, but just because other companies do this does not mean its ethically sound. In addition to that fast food is an item that is potentially harmful to ones health so there is a difference between Nike running an embellished advertisement and a fast food chain running an†¦show more content†¦Ã¢â‚¬Å"Fast Food Nation† references a discontinued advertisement run by the cigarette manufacturer Camel, which displayed a hip, cartoon camel that was used to sell cigarettes. â€Å"Fast Food Nation† states,  " a 1991 study published in the Journal of the American Medical Association found that nearly all of America’s six-year-olds could identify Joe Camel, who was just as familiar to them as Mickey Mouse† (Schlosser). â€Å"Fast Food Nation† talks about another study that found one-third of the cigarettes illegally sold to minors were Camels. Children are very easily influenced and fast food companies are quick to take advantage of this fact. (Sclosser) Companies take advantage of children for a couple of reasons with the first being the advantage of brand recognition or â€Å"branding†. When we are young we make strong connections to things that influence us, such as the comfort a McDonalds hamburger may bring. Companies know this and by creating a fun atmosphere that is kid friendly they can create this connection that can last for a lifetime. Fast food restaurants use kid friendly items such as the playland, kids meal, and toys that come with the kid’s meals. Inventions such as these were created to draw the easily appeased mind of a child into the restaurant. Children are an easy target for fast food companies to prey upon, which makes fast food companies extremely eager to utilize this. As theShow MoreRelatedRhetorical Analysis On Advertising884 Words   |  4 Pagesfrom producer, Rhetoric is the art of persuasion. These two types of persuasion are have created a strategy that a lot of companies in societie s today are using it. One of the most famous companies that’s using it is McDonalds. McDonalds is one of the most popular(well-known) fast food companies on the world. It is known to its French fires and Hamgures Its main goal is to serve food with good standards and ensure customer satisfaction. McDonalds have Highly achieved sales of products and services isRead MoreAdvantages And Disadvantages Of Being An Ethical Business1578 Words   |  7 Pageswhat is morally right. If you’re an ethical business then you would have a slight edge over your competitors, who aren’t ethical. As trust between the customers and the shop develop and they remain loyal to the business even during difficult period. This establishes a new kind of customers even if they aren’t a lot of them, customers who could always continue buying from Mc Donald as they learn to trust ethical brands sold by the company. However, being an ethical business would cost a business moreRead MoreO besity: Americans Need to Lose Weight Essay812 Words   |  4 Pagesof high calorie foods consumed every day.† It is obvious that obesity is becoming a real issue because of food. Also, obesity is not only about the outlook, it has a serious comorbidities like diabetes, hypertension, cancer, elevated cholesterol, cardiovascular disease, heart attacks , strokes, and other chronic diseases. But whose fault is this? Can we only blame people for their choices? Or can we blame lie government for not strictly regulating portion sizes, fat content, and food labeling? If theRead MoreReasons Behind Panera s Continued Growth And Success1333 Words   |  6 PagesPanera Bread. Panera Bread in 2014 was widely regarded as the clear leader of the â€Å"fast casual† segment of the restaurant industry. Panera Bread is in the â€Å"fast casual restaurant† industry. This industry focuses on restaurants filling the gap between fast-food outlets and casual, full-table service restaurants. It provides quick-service dining (much like fast-food) but the industry distinguishes enticing menus, higher food quality, and more inviting dining environments; typical meal costing $7-$12 dollarsRead MoreEssay on Local Food vs Globalization1326 Words   |  6 PagesFood products of giant multinational corporations such as McDonald’s have huge impacts on people’s food preference since fast food became so popular and is familiar all over the world that people’s food preference are often set by their eating experience of the fast food in their childhood. For some people, the fast-food tastes become the standards. On the other hand, more high-graded restaurants that serve local specialties with the local ingredients receive stars on the Michelin and other restaurantRead Mor eStarbuckss Strategic Game Plan1338 Words   |  6 PagesOne company that has been particularly successful in creating an overall company image in my option has been Starbucks. They have been able to maintain a dominant position in today’s market. Where in the morning most of our society needs a good cup of coffee in order to start their day. At one point, we looked at Starbucks as a high-end marketer. A sort of club to belong to. However, things managed to change in the recent years where a 4.00 cup of coffee was becoming a luxury items. This becameRead MoreWhy Is A Firm s Corporate Reputation Important?900 Words   |  4 Pagesis a firm’s corporate reputation important? Explain how a company can quickly lose their positive corporate reputation. How can a company regain a positive reputation after it has been tarnished? A firm’s reputation is important because it is the description of the overall company. For a company to be successful it needs a good reputation where stakeholders can put and trust their money into the company, and where customers can trust buying products or services. The reputation of a firm enhanceRead MoreThe Consumer Rights Day By John F. Kennedy1332 Words   |  6 Pagesservices consumers can trust, what happens to the data they share online and what consumers’ rights are in relation to digital products. 4. The sheer pace of change is also a challenge. Whereas the telephone took 75 years to reach an audience of 50 million, Facebook took one year, and Instagram took just 6 months. A 2015 poll of CI Members suggested that in many countries regulation was failing to respond fast enough. 5. The theme advocates for commitment by businesses in fast food trade to make a globalRead MoreGenetically Modified Foods ( Gmfs )1175 Words   |  5 PagesRussian scientist by the name Andrei Nikolaevitch Belozersky isolated the Deoxyribonucleic Acid (DNA) strand. From that point on, leaps and bounds have been made to manipulate the DNA of different organisms, including the food we eat. During the early 1990s Genetically Modified Foods (GMFs) and Organisms (GMOs) were introduced to the public. At first, GMOs were not successful, but that changed quickly, when scientists genetically modified cash crops. Once scientists could modify crops like corn, cottonRead MorePanera Bread Company Case Study1302 Words   |  6 Pages Introduction Panera Bread Company is a healthy up and coming business that is only continuing to grow. However, with the following recommendation Panera Bread could become and even bigger success and see more expansion. With everything from culturally diverse foods, larger dining areas, and customer survey programs Panera Bread Company can out run its competitors and stay on top for years to come. Mission Statement Panera Bread Company has not done a very well job of living up to their mission statement

Pets Should Be Treated Like Family Free Essays

Yannick Sanchez Pets should be treated like family members I agree with the statement that pats should be treated like family members because they live with us, in our home and we have to take care of them. For example a dog is in more than one way similar to a little child who can not do anything by himself. We have to provide them food, home and if needed medical support. We will write a custom essay sample on Pets Should Be Treated Like Family or any similar topic only for you Order Now It is trus that a dog would never be as much important as a child would but we can not neglect them either. Another example to show how important can a pet be is the relation he coult have with the children. I personally had a dog when I was a child and he was always by my side, taking care of me. He was a friend and a part of my family. That is why I think they could be important for the children and behave like a protector. They also have a sort a sixth sense that can feel when a person is worried and provide you support just like a human being would. An additional fact that make me think the pets are just like family members is the dogs for blind people. These dogs are one of the most important thing he their life because they are the key for their social life. Once again these pets are as much important as the family who can not be 24/7 to help them. We can also take the example of an old couple who is retired. They now live alone and a plenty of time to spend. Having a pet can occupy them and can also protect them. In that way they are like a new member of the family who need to be taken care of. In conclusion I think that pets and particularly dogs should be treated just like a family member for all that they give us and support they could be for certain people. How to cite Pets Should Be Treated Like Family, Papers

Teaching of Mixed Methods Research †Free Samples to Students

Question: Discuss about the Teaching of Mixed Methods Research. Answer: Introduction The purpose of this paper is to critique a journal article The Effect of the Motivation Techniques Used by Managers to Increase the Productivity of their Workers and an Application by(Guclu Gune, 2017). The two scholars strive to establish the effect of different motivation techniques employed for the managers to drive employees to improve their performance and productivity management. In the article critique, this paper explores the article's thesis statement. The essay will go further to investigate the weaknesses and strengths associable of the thesis statement used in the article. Additionally, the essay will offer a viewpoint on the thesis statement used in the article and how it relates to its overall discussion. The article under critique will be the major source of the discussion in this essay. However, the essay will also consider other external sources to make the article review extensive and comprehensive. Ideally, thesis statement offers the position of the article on a particular topic of exploration(Long, 2014, p. 428). Thesis statement The perception of motivation techniques implemented by the managers to increase efficiency among the employees and whether they create differences in the working process(Guclu Gune, 2017, p. 1) used in the article under the critique suits to its discussion. The thesis statement has perfectly maintained the determination of the question under investigation to its content. For example, the article has commenced by defining what efficiency is and having a brief overview how it can be achieved through different motivation techniques. The article also strives to establish whether different motivation techniques when applied in different contexts by different managers whether their impacts remain the same. However, just like any other article, thesis statement used in this article has both strengths and weaknesses. Efficiency is the keyword used in the thesis statement. This comes out as the first strength that can be ascribed to the thesis statement. To argue the importance of efficiency among the employees, the authors holds that efficiency is among the key facts that can affect the organizational success either positively or negatively(Guclu Gune, 2017, p. 2). The authors of the article argue that right efficiency will be realized by applying the appropriate motivation techniques. They go further to put across that it is through efficiency whereby the business success or stagnation will be determined. Guclu Gune further attributes employees as the major factors that affect the organizational efficiency. Secondly, the methods that can improve the enterprise efficiency are discussed in relation to the thesis statement of the journal article under review. The authors associate these methodologies to the growth and development of the business. At this juncture, the article links different motivational techniques to the success of the business. According to the authors of the article, efficiency equals to success. This means for the organization to succeed it has to employ effective motivation strategies that will influence the success of the employees. Thirdly, the article acknowledges the inclusion of motivation in the thesis statement. This is well illustrated in the article through defining motivation as well as elaborating its importance in the business context. In the discussion of what is motivation, the article establishes that motivation should not only look at from the employees side but also from the customers side. The overall motivation in the organizational setup can be realized by producing high quality products at the lowest cost be able to serve all customers' needs satisfactory. At this point, the article links the enterprise efficiency to the motivation techniques as pinpointed in the thesis statement. According to Long (2014, p. 430), the good thesis statement should have interconnections of its key elements. Fourth, the authors have considered the importance of the theoretical framework management in the research work. Even though the article is not bringing it clear, it has portrayed it indirectly in the discussion of the motivation techniques. It is the requirement that an article meant for the research work should provide relevant theories that the author has relied upon to carry out his or her study(Hesse-Bibera, 2015, p. 6). The authors of the article have explored different motivation theories such as Maslows Theory of Needs Hierarchy, Herzbergs Two-Factor Theory, Vroom's Expectancy Theory and Adams Equity Theory as well as Behavior and Reinforcement Theory. Through the application of these theories, the article meets the threshold of the theoretical framework. Besides, the theoretical discussion effectively relates the importance and motivation techniques to the enterprise efficiency as portrayed in the thesis statement. The article has also put into consideration the aspects of the managers that have been included in the thesis statement. The article explores how managers behavior that can influence the performance of the employee. It is important to note that the authors have established the position of the managers in the thesis statement. Again, the discussion under this section links efficiency, motivation techniques and the role of the managers in the organization. The three aspects are well covered in the thesis statement, and their relationship expounded in the overall discussion of the article topic under study. Just like any research work, this article has tested the application of the research method to arrive at the conclusive results. The application of the research methods strives to answer the question whether different motivation techniques improve enterprise efficiency. The study uses a sample from the appropriate target population that comprises of the lower level employees and managers. The study also applies the right data collection techniques and analysis methods to ensure the results realized are valid and reliable. Based on the nature of the target population the article uses the survey to obtain the desired information from the selected sample. Finally, the article discusses results from the study to justify its final results. From the strengths analysis, it has been evident that the authors have tried to meet the thresholds of a research journal article. However, gaps are arising from the development of the article. For example, the authors appear to concentrate more in the definition of terms instead of exploring the main themes as contained in the thesis statement. The introduction part in the article has taken almost half of the whole article. This comprises, the definition of terms such as efficiency, motivations among other elements contained in the thesis statement. Besides, the interrelation between the different elements of the thesis statement has been put across in a fragmented manner. This approach makes it difficult for the reader to relate different parts discussed under introduction to the articles thesis statement. A brief definition of key concepts could have provided a better understanding to the reader. Additionally, correlation of the thesis statements under one section could have helpe d to explain it better. Any research work is based on the objectives that the author wants to achieve(Heyvaert Hannes, 2013, p. 12). The author will then base his study on the set objectives. However, this is a different case for the journal article under critique. There are no set objectives that can relate to its thesis statement. The inclusion of the research objectives will help the readers to review whether the research is in line with its thesis statement. The authors have the responsibility of identifying the research objectives to the readers(William, 2012, p. 66). It is also evident that the authors have used a lot of information that may not be essential to the development of the article. The extensive introductory part consumes space that could have been used to elaborate other key issues in the article. For example, the research methods section covers very little space. Besides, there no clear analysis methods that were used by the authors. Additionally, the authors rely only on one organization to obtain the sample. This may need to provision to unreliable results. It also contravenes the element of the article thesis statement that states that the paper will investigate the enterprise efficiency based on the different motivation techniques used by different managers in different organizations. This means that the sample for the study should have been selected from different organizations and different motivation techniques should have been applied by different managers. On the section of data collection, their researchers have only relied on one survey as the only data collection technique. There is no supplementary technique that the researchers can use to compare their results. This questions the authenticity of the results obtained to carry out the study. Reliable and validity results of the study should be based both on the qualitative and quantitative data(Heyvaert Hannes, 2013, p. 8). Besides, the survey used in the study may provide bias information when they sample learn that their data will be used to carry out research. Conclusion In conclusion, this essay has found that the journal article by Guclu and Gune has been largely expounded based on the thesis statement. Only a few cases where it appears to deviate from is the main theme. This essay suggests that with clear research objectives that are strongly connected to the thesis statement will help to eliminate extensive definitions of the terms. Additionally, the essay recommends for discussion of all the thesis statement under one section to make it clear for the reader how they are related. References Guclu, H. Gune, S., 2017. The Effect of the Motivation Techniques Used by Managers to Increase the Productivity of their Workers and an Application. Business Management Dynamics, 6(7), pp. 01-18. Hesse-Bibera, S., 2015. The problems and prospects in the teaching of mixed methods research. International Journal of Social Research Methodology, 1(1), pp. 1-14. Heyvaert, M. Hannes, K., 2013. Critical Appraisal of Mixed Methods Studies. Journal of Mixed Methods Research, XX(X), pp. 1-26. Long, H., 2014. An Empirical Review of Research Methodologies and Methods in Creativity Studies (20032012). Creativity Research Journal, 26(4), p. 427438. William, C., 2012. Research Methods. Journal of Business Economic Research, 5(3), pp. 65-70.

The Dream Theory Essay Example For Students

The Dream Theory Essay Dreams let your imagination flow, and my imagination sure does flow and produce some of the craziest dreams. When I recorded my dreams, there were a few common threads surrounded by family, friends (both old and current), as well as strangers who I’ve never seen before or don’t recall ever seeing. Not only that but most of my dreams, overall, ended or began on a positive note. They also seemed to all relate to me in some way, whether it was due to the fact I pondered about those subjects sometimes, or because I was â€Å"the main character† or one of them anyway. We will write a custom essay on The Dream Theory specifically for you for only $16.38 $13.9/page Order now This self-centering was seen throughout all of my dreams I think about how global warming is going to affect the world in upcoming years, I was the only person talking at the store because I was paying for my friends and told them that they had to pay me back, Ben and I were doing the most of talking/play fighting, Harry and I were just talking about random things, and I became famous on youtube because some people decided to watch my DIY videos. Although my dreams sound pretty normal, most my dreams struck me as quite bizarre. It’s not that I don’t have strange dreams at times, it was just that this time my imagination went sort over and beyond the normal amount resulting in strange places and events. For example, in my global warming dream, I dreamt that I was walking on a bridge that was in the middle of a body of water and there were waves that reached over 100 ft on either side of the bridge and never really crashed. Now call me weird for thinking that my dream was bizarre, but I know for a fact that a wave cannot randomly cease to exist in the middle and just stay at the same height without even the slightest drop or increase in height. Another really strange occurance in my dreams was when I payed for my friends stuff at a store and I told them to pay me back. This struck me as bizarre because my friends never even asked me to pay for them in the first place, and even were about to pay when I decided to step in and pay for them. The last strange incident was that I made DIY videos and put them on youtube, and actually became famous. I thought that this dream was weird because I always fail at my DIY projects and am frankly too lazy to upload videos onto youtube. My imagination was on overdrive during winter break. Although my dreams were quite bizarre, none of them disturbed me in a bad way but some had old friend which stirred up a bit of sadness, and one sort of made me want to better my actions. For example, in my dream about Ben, although it was a wonderful dream where Ben, I, Kirby, and Kyle were all hanging out and having fun, it made me feel somewhat put down. I wasn’t put down because we all had fun, but to be reminded that I am no longer closer to one of my closest friends since 4th grade because we simply grew apart. Unlike in my dream with Ben, my dream about global warming made me open my eyes in a different way. It didn’t cause sadness, but a sort of woke me up. I realized that global warming and its effects are taking a toll on us everyday, and that if we don’t something, even make the smallest effort to change, the effects could be detrimental. As in my dreams about my friend Ben, and global warming, I see a few common themes/symbols. One was that I always had familiar people around me, and all my dreams tended to be happy/casual for at least some part of the dream. I feel that always being surrounded by familiar people means that I like being with familiar people and am not an open and bubbly person who talks to everyone all the time. .u9e8e47d652f012efc28c871058c4399a , .u9e8e47d652f012efc28c871058c4399a .postImageUrl , .u9e8e47d652f012efc28c871058c4399a .centered-text-area { min-height: 80px; position: relative; } .u9e8e47d652f012efc28c871058c4399a , .u9e8e47d652f012efc28c871058c4399a:hover , .u9e8e47d652f012efc28c871058c4399a:visited , .u9e8e47d652f012efc28c871058c4399a:active { border:0!important; } .u9e8e47d652f012efc28c871058c4399a .clearfix:after { content: ""; display: table; clear: both; } .u9e8e47d652f012efc28c871058c4399a { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u9e8e47d652f012efc28c871058c4399a:active , .u9e8e47d652f012efc28c871058c4399a:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u9e8e47d652f012efc28c871058c4399a .centered-text-area { width: 100%; position: relative ; } .u9e8e47d652f012efc28c871058c4399a .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u9e8e47d652f012efc28c871058c4399a .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u9e8e47d652f012efc28c871058c4399a .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u9e8e47d652f012efc28c871058c4399a:hover .ctaButton { background-color: #34495E!important; } .u9e8e47d652f012efc28c871058c4399a .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u9e8e47d652f012efc28c871058c4399a .u9e8e47d652f012efc28c871058c4399a-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u9e8e47d652f012efc28c871058c4399a:after { content: ""; display: block; clear: both; } READ: A Different World EssayIn addition, I feel the common theme of happiness and casualness means that I tend to put aside stressors and concentrate on the good rather than the bad, and that I like to be laid back and relaxed. In this way I feel that my dreams are very relevant to my waking life because I don’t usually tend to talk to new people, and I do love relaxing and hanging out with people I am familiar with. All together my dreams seem to have one main function to get me ready to face any obstacle and not be afraid when I am faced with something new. The manifest content of all my dreams was being happy and having a good time, other than my global warming dream which was to wake up and see what is happening around me at a fairly rapid pace. The latent content, however, differed slightly from dream to dream. My dream about global warming was telling me to do something to lessen the amount that I contribute to global warming, while my dream about paying for my friends reminded me that I forgot that they actually had to pay me back money from previous time (and at those times they actually asked to borrow money from me). My dream about my old friend told me to remember the bittersweet friendship but not latch on to the memories and keep hoping that we’ll be friends again, while my dream about talking to Harry in Med Tech about random things showed me that we lose friends but then we gain others, and my dream about becoming famous told me that I really want to become famous and to also succeed at finishing DIY projects correctly.

Custers Last Stand essays

Custer's Last Stand essays The name of "Custer" has become a byword. Today, when someone is involved in seemingly hopeless circumstances references to "Custer's Last Stand" might be made. On the surface, and even after some investigation, the case could be made that Custer was the victim of his own mistakes and recklessness. This case cannot be confirmed, only opinionized and acknowledged to be a possible conclusion. The case made here is one which notes that the men under Custer's command on June 25, 1876 failed him, and in failing him certainly doomed him. The purpose of this essay is not to slander the Indian nations with whom Custer fought against that day. The Sioux and other tribes were just defending there home. Treaties had been made with these Indians granting them the Dakota Territory and the region of the Black Hills forever. Treaties that white men drew up and signed gave them this land. In 1874 Gold was discovered in the region of the Black Hills, on Indian land. With the discovery of Gold, treaties were thrown aside and forgotten. The Indian nations whom Custer fought in 1876 were fighting to protect their lives, their families, and their land. The Government had indeed directed that all Indians move onto reservations by Jan. 31, 1876, or be deemed hostile. In their remote and scattered winter camps, it was likely that many Indian tribes did not receive these orders and could not have reached the government agencies with their women and children if they had. Custer and the United States Government were not in the right on June 25, 1876. Indeed, the whole Indian policy is a dark page in any history. If you read any sources on Custer he was either loved or hated. The governing powers in 1876 were no exception to this. General Sheridan admired Custer. President Grant, Benteen, and Reno did not. President Grant did not like Custer because Custer testified, in a court, to the corruption withi...

How to Get Reviews †Without Cheating

How to Get Reviews – Without Cheating Writing a novel is hard work, but selling it can be even harder. A plethora of tremendous novels sit out there with meager sales and paltry reviews. Dont let yours get lost in the crowd. Follow these four tips to start garnering honest, real reviews thatll help your book stand out among the rest. Before we get started, lets discuss (cheating) paying for reviews. Please dont do this. Not just because its morally questionable, but also because youll be wasting your money. Sites like Amazon rely on their review system, and they abhor fake reviews. You dont want to be associated with such practices. With that out of the way, lets talk about how to nail real reviews. Step One: Ask For Them! This one might seem obvious, but chances are you already missed the opportunity. Did you include a call to action in your book? Most authors dont, and its a big mistake. Add an authors note to the end your book. In it, let the readers know how important reviews are, and that if they enjoyed your book, theres no better way to help out than to write a review. Youll be surprised how many reviews this garners. Step Two: Engage Readers Accept you must become an online social butterfly, whether you like it or not. Far too many writers ignore the art of social media, or they treat it as an advertising platform instead of an opportunity to communicate directly with their fans. No one wants to add a Twitter friend who incessantly plugs their own books. Dont be that type of author. Instead, learn to enjoy interacting with your fans via social media sites like Facebook and Twitter. Create these accounts, and add links to them in the authors note at the end of your novel. Readers are far more likely to post reviews of authors with whom they have direct contact. Step Three: Advertise a Sale This is where youll need to take out your wallet and spend some cash. If you want get an impressive number of reviews, then youre going to need to advertise. Pick a few days in the near future when youll put your book on sale, either for $0.99 or free, and then advertise the sale on some of the better ebook sites. Do not simply put your book on sale and sit back in the hopes that the world will take notice. Chances are, it wont. You need to light the fire Check out my article, Advertise Smarter (in next weeks issue of FundsforWriters), for tips on which sites I use to get the most bang for my buck. Step Four: Run a Contest Once you start getting some followers on social media, reward the ones who take the time to help you out. Run a contest offering to send a free, signed copy of your book to one lucky winner (in my early days, before I started printing books, I would offer signed covers. I would print covers of my book, cut them out, and sign them. Readers loved them!) All your fans have to do is write a review, and then send you an email letting you know. Stretch the contest out over a month to allow readers the chance to finish the book, and you might be pleasantly surprised how many people do it. Just dont think the contest will run itself. Market it like you would your book or your appearances! Follow these four steps and youll be well on your way to amassing an impressive number of honest reviews from readers. Good luck, and keep writing! (**see the follow-up piece to his one, Advertise Smarter, at this link)

Korean and Japanese Americans Essay Example | Topics and Well Written Essays - 2500 words

Korean and Japanese Americans - Essay Example History, Generations, Immigration and Length of U.S. Residency Koreans are one of the largest, fastest growing Asian groups in the United States (Jackson, 2006; library.ca.gov, N.D.a). During 1903-1905 came the first wave of Korean immigrants to the United States. Around 7,000 Korean came to Hawaii as farm laborers in sugar plantation. Within a few years 1,000 of them returned to Korea. About 2,000 of the early immigrants left Hawaii and came to the continental United States. In less than one century the number has grown to an estimated one million (Lee, 1995). Many more began to immigrate after the passage of the Immigration Act of 1965. As of 2000, ethnic Koreans living in the United States are largely concentrated in California, New York, Texas, Washington, Illinois, Pennsylvania, New Jersey, Maryland, and Virginia. Los Angeles, with its Korea town district, is home to the largest concentration of Koreans outside of Asia (Wikipedia, 2007a). The Census 2000 recorded an additional 151,555 Americans of part-Korean ancestry. There are 56,825 adopted children of Korean nativity and place of birth. (2000 US Census) 99,061 Koreans were adopted into the U.S. during 1953-2001. (Korean Ministry of Health and Welfare, 2002) According to the South Korean Ministry of Foreign Affairs and Trade 2,157,498 ethnic Koreans live in the United States in 2003. However a large number of these are students or temporary workers and hence do not have permanent residence status. A number of US states have declared January 13 as Korean-American Day due to their impact and contributions to the American society (Wikipedia, 2007a). ... The population of Korean Americans is high when compared to the Japanese Americans. Japanese Americans have historically been among the three largest Asian American communities, but in recent decades have become the sixth largest (at roughly 1,148,000, including those of mixed-race or mixed-ethnicity). Japanese Americans are a subgroup of East Asian Americans, which is further a subgroup of Asian Americans. The largest Japanese American communities are in California with roughly 395,000, Hawaii with roughly 297,000, Washington with 56,000, and New York with 45,000 according to the 2000 Census. In addition there are large numbers in Texas, Illinois, Oregon, Colorado, Pennsylvania, New Jersey, and Florida. Each year, about 7,000 new Japanese immigrants enter United States ports, comprising about 4% of immigration from Asia; however, net immigration is closer to zero as some older Japanese Americans emigrate back to their homeland. Hence, there is a constant outflow and inflow of this population (Wikipedia, 2007b). On of the uniqueness of Japanese Americans community is that they have special names for each of its generations in the United States. The first generation born in Japan or Okinawa, is called Issei. The second generation is Nisei, third is called Sansei, fourth is Yonsei and fifth is Gosei. The term Nikkei was coined by Japanese American sociologists and encompasses the entire population across generations. Issei and many Nisei speak Japanese or Okinawan in addition to English as a second language (Wikipedia, 2007b). This shows the community is open towards learning and adapting to their new environment. Religion and Spiritually For Koreans, religion traditionally has been important. In fact their religiosity has become all the more evident

State of the economy Essay Example | Topics and Well Written Essays - 750 words

State of the economy - Essay Example Approached within the paper will be the global macroeconomic issues surrounding Gross Domestic Product, unemployment, inflation and interest rates. Specific geographical areas of interest are the United States, Brazil, Germany and Japan. The current global economic outlook is important to understand when looking to expansion of current a current business. Currently the in the United States, â€Å"Current-dollar GDP -- the market value of the nation's output of goods and services – increased 3.5 percent, or $126.3 billion, in the fourth quarter to a level of $14,871.4 billion. In the third quarter, current-dollar GDP increased 4.6 percent, or $166.4 billion.† (Gross national product, 2011)The rate of unemployment currently in the United States has increased to a reported 9.2% in March of 2011 which is substantially higher than prior years. Inflation as reported in â€Å"The inflation rate in United States was last reported at 2.1 percent in February of 2011† (Unit ed States Inflation Rate, 2011) Currently the interests rates are being artificially depressed thanks to massive infusions of new money as a result of the Quantum Easing plan. In comparison Brazil in 2010 had a GDP of 2.194 trillion dollars with 7% unemployment. (Brazil, 2011) Germany had a GDP of 2.96 trillion dollars in 2010 with 7.4% unemployment. (Germany, 2011) Japan on the other hand had a GDP of 4.338 trillion dollars in 2010 with unemployment under all of the above at 5.1%. (Japan, 2011) When compared to the United States there is a very definite fiscal possibility available for global expansion. To retain market share at this point it would be necessary to increase our geographical market nationally at the very least. When compared to the United States there is several obvious discrepancies, more importantly the lower levels of unemployment make it easy to see that there is possibly more available income. In looking at the economic indicators such as the GDP, unemployment, interest rates and inflation it becomes clear that one of the prime indicators that should be addressed that would affect a portion of our customer base is inflation. The rate of inflation will most affect those consumers on a fixed income as they have the most to lose based on individual buying power. Japan for instance has maintained a low rate of inflation with a zero being reported in February of 2011. (Statistics Japan, 2011) This allows for a much higher purchasing power for consumers of our Shades of Youth line which directly caters to older individuals, these same individuals may be retired and on a fixed income. Germany is another nation with low rates of inflation and as a result this would be a good line in these locations as there is available purchasing income in the baby boomers market in these nations. Brazil on the other hand currently has over 6% inflation which would make it more difficult, though not impossible to sell a luxury like Shades of Youth. Super Clean an d Super White are both more necessary items than Shades of Youth and as a result we would want to market these in all three global areas as well as nationally. Because the global economy is suffering in many areas there will be a drive to consolidate business’s and promote stronger globalization pushes from current conglomerates. By taking

Going Green To Save The Environment Essay Example for Free

Going Green To Save The Environment Essay The purpose of this essay is to enumerate and discuss several ways to save the environment through the principle of green living. Conservation is really an umbrella principle for all of green living. It really means using only what truly needs to be used in order to save something for coming generations (Green Living Ideas, 2007). Conserving energy by way of recycling is a crucial environmental benefit. As the natural energy sources become scarcer it is important to learn how to save energy. Making smaller, more fuel efficient cars can help conserve energy. Riding a bike instead of a car is much better since a bicycle doesn’t use gas. Making new houses that are well insulated also helps to save energy. According to Seventh Generation (2007), â€Å"Municipal Solid Waste (MSW), more commonly known as trash or garbage, consists of everyday items such as product packaging, grass clippings, furniture, clothing, bottles, food scraps, newspapers, appliances, paint, and batteries. This is commonly generated from peoples’ homes, but it also comes from commercial, institutional, and industrial sources. † One man’s trash is another man’s treasure is among the many adages being revived with fresh significance and recycling supports this idea. It has been in the American vocabulary for years now and in many households it is a way of life. Very simply, it finds new uses for old materials, mainly trash. According to the Environmental Protection Agency, recycling, including composting, diverted 72 million tons of material away from landfills and incinerators. Not only does this spare the environment, the EPA said a study found that recycling can create jobs as well. The consumer-oriented economical and environmental merits of reuse were easily recognized by our grandparents. And even today having a jar of salvaged nails, bolts, and screws can save several trips to the hardware store. Recycling paper products saves our trees and water resources as well! Making a ton of paper from materials that were recycled protects 17 trees from harm and consumes 50% less water, or 7,000 gallons (Quest4glory, 2004). But, while the philosophy of reuse is working its way into the business sector, the complexities of a global economy demand that the practical advantages and disadvantages of reuse be continually discussed and evaluated. However, industrialized nations are coming full-circle: governments are passing regulations, businesses are cutting costs, and consumers are reducing waste in the realization that applying the reuse philosophy in all areas will help to sustain our comfortable quality of life, enhance it for others, and maintain it for future generations. Furthermore, the most appealing reason to recycle is because of its ability to create a myriad of jobs, which can consequently improve the US economy. Recycling creates eight times the amount of jobs incinerator and landfill companies generate. Reuse, recycling, and waste reduction offer direct development opportunities for communities (Quest4glory, 2004). In conclusion, the benefits of recycling and conservation of energy cannot be overemphasized. Technology is making it easy to be green. Renewable energy can make your home more efficient. Efforts to clean up our air and water, preserve our non-renewable resources, and stop endangering plant and animal species, will ultimately lead to happier, healthier humankind living in partnership with the earth. Reference Green Living Ideas. (2007). Reuse. Retrieved on September 7, 2007 from http://greenlivingideas. com/reuse/reuse. html Quest4glory. (2004, July 5). Recycling: It’s time to clean up. Retrieved September 7, 2007 from http://www. echeat. com/essay. php? t=26204 Seventh Generation. (). Living Green: Reduce, reuse, recycle. Retrieved September 7, 2007 from http://www. seventhgeneration. com. /living_green/reduce_reuse_recycle. php

Blame :: essays research papers

  Ã‚  Ã‚  Ã‚  Ã‚  Are some people more to blame for a crime then others and if so why? This is a question which many people wonder about today. I think the answer is yes. People who are brought up in a certain way are more likely to commit a certain crime than others. In he following I will consider why certain people are more to blame then others for the crimes that they commit.   Ã‚  Ã‚  Ã‚  Ã‚  Before looking at the issue of if some people are more to blame than others we must first look the reasons in which people may commit crimes and the type of crimes. There are a variety of reasons for a person to commit a crime including greed, to be famous, need for money, pure hate, and insanity. The crimes in which they commit range from murder, robberies, or rape.   Ã‚  Ã‚  Ã‚  Ã‚  After looking at reasons why and the types of crimes it is now possible to look at the larger issue at hand. If a person is poor and they are performing a robbery to get some money to feed their baby should they be more to blame than someone who is rich but performing the same robbery because they are greedy. There is no right answer to this but I think that the person who is robbing the store to help his kid is less to blame. I say this because even though the person is poor it is not always his fault. He may not be able to get money for his baby but would still feels the need to provide for it. This is what forces him to rob the store. I feel people should look at him with a bit of compassion because the reason that he was committing the crime was not a selfish one but one that benefits others. On the other hand the rich guy who robbed the store cause he was greedy should be help more accountable for his crime. Since he is rich and did not need the money and onl y committed the crime because of his own selfishness he is more to blame.   Ã‚  Ã‚  Ã‚  Ã‚  You might say why should the blame be divided differently between the two people if in fact they did commit the same crime. Now it is true that they are both supposed to be equal but are they really truly equal. How can we say that a poor person is equal to a rich one?

Children, Young People and Families Essay

Case Study Four (appendix one) describes a family which due to multiple issues including separated parents with mental health needs, siblings living apart, aggressive behaviour and truancy they present an extremely complex case for any social worker. It focuses on the story of Callum and his current status with brief mention of his brother and two sisters. I will explore the legal and policy guidance along with relevant theories and values that would inform and guide social work practice in relation to Callum as the majority of the information relates to him. The Every Child Matters (ECM) Green Paper introduced wide spread policy change and was underpinned by law in the 2004 Children Act. The ECM requires that social workers support the parents and carers instead of removing children to long term care (Hodge, 2004). For example the ECM set out the agenda for the unification of local children’s services such as schools, GP’s, social services and so on (Hodge, 2004). The idea of a holistic approach to a person’s needs by removing the legislative barriers between inter agency information sharing, directs services to work together towards a mutual aim which is â€Å"what is best for the child† in this case Callum. Another key theme set out in the ECM is early intervention, which means that children should receive the appropriate help then need but when they need it. An important step in reaching this goal is the use of the Common Assessment Framework (CAF). For Callum and others the CAF aims to put their needs ahead of the agencies agenda (Gilligan, 2008). The entire process  should be guided by a lead professional whose job it is to lead and follow up actions with all agencies involved while being the primary contact for the child with the extra needs, this helps when a child is working with more than one professional as it can easily become disorientating and counterproductive for the child developmentally to be dealing with multiple professionals (Howarth, 2010). For Callum and his family the CAF would be used by the Local Authority (LA) to assess the needs of the children and the family as under S.47 of the Children Act they have a duty to do so (Calder and Hackett, 2013). Within the assessment three key areas are explored. Firstly Callum’s developmental needs, parental capacity which although his mother is currently unable to demonstrate capacity to care for Callum the new policy context assures that she will be fully assessed and supported where possible if it is in Callum’s best interests to have an input in his life. Lastly family and environmental factors (Calder and Hackett, 2013). The three core assessment areas are explored in more detail in the assessment framework triangle. During the assessment the social worker gains information required from individuals involved including family members and all supporting agencies. The plan is to build a complete picture that will allow the social worker to begin to look at different theories and research which may offer insight or explanation for Callum’s behaviours. Professor Nick Frost (2013) when discussing the lessons learned from a Serious Case Review echoes the findings of the Munro report (2001) stating that the decisions undertaken by social workers on a daily basis, often with very little time, are extremely complex and involve a high degree of uncertainty. This something that the CAF attempts to address as it is to be approached as a partnership between services the young people and their families (Calder and Hackett, 2013). Each of the three sections of the assessment framework triangle are gone into in much more detail and guidance for this is laid out in the CAF guidelines. In order to make use of the information gained a robust foundation of knowledge is required to deliver evidenced based practice. For example When looking at Callum’s Health are  all his needs being met to enable him to develop physically as he should. He is staying out late and not attending school so we can reasonably assume that he may not be getting sufficient food or rest. The medical model suggests that without regular and nutritious meals and adequate rest Callum’s physical development will be retarded (Cowie, 2012). This is a rather simplistic example though it effectively demonstrates how research directly informs practice. The new policy also calls for flexibility so that services can be provided parallel to the assessment process meaning that children and their families don’t need to wait until after the assessment process to start receiving support (Calder and Hackett, 2013). When Callum’s physical needs are identified it is possible then without delay to for example refer him to his GP for an examination to assess his physical condition. Further along the child’s developmental needs assessment we come to emotional and behavioural development which looks at characteristics like the child’s temperament, self control and how they respond to stress. These are all heavily informed by a broad base of research and theories some of which have conflicting views on how certain behaviours can be explained (Calder and Hackett, 2013). Before I look at some theories that would inform practice in relation to the case study I think it is helpful to look at how Beckett (2006) explains how social workers find a solution by first seeking for explanations. This he says is looking at the information gathered from the assessment and trying to find a theory that we think fits and them apply the relevant intervention. He calls these past orientated approaches, in the case of Callum we look at his past to try and find out why things are the way they are (Beckett, 2006). Callum is displaying aggressive behaviour, he resisted foster carers and now that he is back in a children’s home he stays out on occasion with his father. Attachment theory has plenty of empirical evidence and suggests that Callum like us all is hard wired to seek a relationship with his carer, in this case the attachment with his father is still felt by him. Bowlby’s (2005) work on attachment suggests that during our formative years we develop an internal working model (IWM) from our initial  attachments, the resulting quality of the IWM is dependent on the quality of the original attachments. In Callum’s case he quality of this attachment could be questionable. Cassidy (1988, cited in Cowie, 2012, p.49) Bibliography Bowlby, J. 2005. A secure base. London: Routledge. Brayne, H. and Carr, H. 2012. Law for social workers. Oxford: Oxford University Press. Calder, M. and Hackett, S. 2013. Assessment in child care. Lyme Regis, Dorset: Russell House. Cassidy, J. and P. R. Shaver (eds). 1988. Handbook of attachment. New York: Guilford Press, pp.3-20. Quoted in Cowie, H. 2012. From birth to sixteen years. Abingdon, Oxon: Routledge. pp.49. Cowie, H. 2012. From birth to sixteen years. Abingdon, Oxon: Routledge. Frost, P. 2013. Lessons From a Serious Case Review. Interviewed by Anne Llewellyn [in person] Leeds, 27.11.2013. Gilligan, P. and Manby, M. 2008. The Common Assessment Framework: does the reality match the rhetoric?. Child & Family Social Work, 13: 177–187 Green, L. 2010. Understanding the life course. Cambridge: Polity. Hodge, M. 2004. Every child matters. London: DfES Publications. Horwath, J. 2010. The child’s world. London: Jessica Kingsley Publishers.

How I See Myself as a Teacher Essay

Teachers possess enormous impacts on the lives of the students he/she taught. As a future teacher, being able to shape the lives of the future generation, I desired to be a teacher that provides my students with an enjoyable education experience. Being a serious person, i believe that the atmosphere in the classroom that I will be teaching would be quite serious, but I should be able to negotiate the level of seriousness in the class with some fun. Even though I am a bit uptight, I can see myself opening up to my students, being able to have a friendly conversation with my students. Based on my experience and observations during my high school days, most of my friends that were labelled as problematic by the teachers always complains that they did not see the importance of a certain rules implemented upon them. When a teacher asks them to do something, or prevent them to do things, they cannot see the reasons behind them. Therefore, when I become a teacher, I want to be able to rationalise things that I do, and everything that I thought them. I want to emphasise the importance of what they are going to learn so that they can value the knowledge. Although i am an English teacher, I want to be a teacher that my students can relate to in every aspects of their life. I want to be a teacher that has enough knowledge about everything, so that my students can look for me for an advice. I also wanted to be a teacher that manages to shape the mentality of my students into a better one, from trivial matters such as littering to religious aspects for Muslims. Finally, as a future teacher, it is my hope to achieve the feeling that I in some way, as an individual have made a difference in the lives of my students, the school community, and therefore in society as a whole. By educating the next generation in terms of morale and in their mentality, it is my hope that I am able to achieve enough to make a difference not only in the lives of the students in my classes at that particular time, but also to impact their lives far into the future, and as a result make the future of our country a better place.

Asking and Giving Directions in English

Asking and Giving Directions in English These dialogues focus on asking for and giving directions. Practice these  English  dialogues that give directions to different locations in a city. Once you feel comfortable with the vocabulary, ask for directions in your city with a partner or a classmate. Pretend you are  traveling in your city. Key Grammar Points to Remember Imperative form: You should use the imperative form when providing directions. The imperative form is comprised of only the verb without any subject, and it tells someone directly what to do. Here are some examples of the imperative from the dialogue. Take the blue line.Continue going straight.Change to the grayline. While you would not use the imperative form in normal polite speech as it is considered too abrupt, it is appropriate when providing asked-for guidance. Asking questions using how:  How combines with many  adjectives  to ask information about details. Here are some common  questions with how: How long?  Used to ask about the length of timeHow much or many?  Used to ask about price and quantityHow often?  Used to ask about repetition Key Vocabulary Words and Phrases Related to Directions There are a few important grammar and vocabulary points to remember when asking for and giving directions.   Take a right/leftGot itI understandDo you understand?Go straightOppositeTake the first / second / third /  rightGo right / left / straight at the light / corner / stop sign  Continue straight onTurn right / left at the light / corner / stop sign  Get on the bus / subway at 12th Ave. / Whitman Street / Yellow Lane  Follow the signs for the museum / exhibition center / exit   Common Questions When Asking for Directions Is it far? / Is it close?  How far is it? / How close is it?Could you please give me directions?Where is the nearest bank / supermarket / gas station?Where can I find a bookstore / restaurant / bus stop / restroom?Is the museum / bank / department store  near here? Practice Dialogue: Taking the Subway John: Linda, do you know how to get to Samsons and Co.? Ive never been there before.Linda: Are you driving or taking the subway? John: The subway.Linda: Take the blue line from 14th Ave. and change to the gray line at Andrew Square. Get off at 83rd street. John: Just a moment, let me write this down.Linda: Take the blue line from 14th Ave.  and change to the gray line at Andrew Square. Get off at 83rd street. Got it? John: Yes, thanks. Now, once I get to Andrew Square, how do I proceed?Linda: Once you are on 83rd street, go straight, past the bank. Take the second left and continue going straight. Its across the street from Jacks Bar. John: Can you repeat that?Linda: Once you are on 83rd street, go straight, past the bank. Take the second left and continue going straight. Its across the street from Jacks Bar. John: Thanks, Linda. How long does it take to get there?Linda: It takes about a half-hour. When is your meeting? John: Its at 10 a.m. Ill leave at 9:30.Linda: Thats a busy time. You should leave at 9. John: OK. Thanks, Linda.Linda: Not at all. Practice Dialogue: Taking Directions Over the Telephone Doug: Hello, this is Doug.Susan: Hi Doug. This is Susan. Doug: Hi Susan. How are you?Susan: Im fine. I have a question. Do you have a moment? Doug: Certainly, how can I help you?Susan: Im driving to the conference center later today. Could you give me directions? Doug: Sure. Are you leaving home?Susan: Yes. Doug: OK, take a left onto Bethany street and drive to the freeway entrance. Take the freeway toward Portland.Susan: How far is it to the conference center from my home? Doug: Its about 20 miles. Continue on the freeway to exit 23. Take the exit and turn right onto Broadway at the stoplight.Susan: Let me repeat that. Take the freeway to exit 23 and turn right onto Broadway. Doug: Thats right. Continue on Broadway for about two miles and then turn left onto 16th Ave.Susan: OK. Doug: On 16th Ave., take the second right into the conference center.Susan: Oh thats easy. Doug: Yes, its very easy to get to.Susan: How long does it take to get there? Doug: If theres no traffic, about 25 minutes. In heavy traffic, it takes about 45 minutes.Susan: Im leaving at 10  in the morning, so the traffic shouldnt be so bad. Doug: Yes, thats right. Can I help you with anything else?Susan: No thats it. Thanks for your help. Doug: OK. Enjoy the conference.Susan: Thanks, Doug. Bye.   Practice Dialogue: Directions to the Museum (On the street corner) Tourist:  Excuse me, can you help me? Im lost!Person:  Certainly, where would you like to go? Tourist:  Id like to go to the museum, but I cant find it. Is it far?Person:  No, not really. Its about a five-minute walk. Tourist:  Maybe I should call a taxi.Person:  No, Its very easy. Really. (pointing) I can give you directions. Tourist:  Thank you. Thats very kind of you.Person:  Not at all. Now, go along this street to the traffic lights. Do you see them? Tourist:  Yes, I can see them.Person:  Right, at the traffic lights, turn left into Queen Mary Ave. Tourist:  Queen Mary Ave.Person:  Right. Go straight. Take the second left and enter Museum Drive. Tourist:  OK. Queen Mary Ave., straight on and then the third left, Museum Drive.Person:  No, its the second left. Tourist:  Ah, right. The second street on my left.Person:  Right. Just follow Museum Drive and the museum is at the end of the road. Tourist:  Great. Thanks again for your help.Person:  Not at all. Practice Dialogue: Directions to a Supermarket Tom:  Could you go  to the supermarket and buy some food? Theres nothing to eat in the house!Helen:  Sure, but I dont know the way. Weve just moved in. Tom:  Ill give you directions. Not to worry.Helen:  Thanks.   Tom:  At the end of the street, take a right. Then drive two miles to White Ave. After that, its another mile to...Helen:  Let me write this down. I wont remember it! Tom:  OK. First, take a right at the end of the street.Helen:  Got it. Tom:  Next, drive two miles to White Ave.Helen:  Two miles to White Ave. After that? Tom:  Take a left onto 14th Street.Helen: Left onto 14th Street.   Tom:  The supermarket is on the left, next to the bank.Helen:  How far is it after I turn on to 14th Street? Tom:  Its not far, maybe about 200 yards.Helen:  OK. Great. Is there anything special you want? Tom:  No, just the usual. Well, if you could get some beer that would be great!Helen:  OK, just this once!

Vile and Villain

Vile and Villain Vile and Villain Vile and Villain By Mark Nichol A recent reference to a certain Republican presidential candidate in which he was described as vile sent me to online etymological resources to look up the origin of the term. Interestingly, vile is unrelated to the similar-looking villain. Vile derives from the Latin term vilis, which means â€Å"base,† â€Å"cheap,† â€Å"common,† or â€Å"worthless.† Villain, on the other hand, originally had a neutral connotation: Although it also comes from Latin, its origin is the term villa, meaning â€Å"country house† or â€Å"farm† and still in use for the former meaning in English (from Italian). Villain originally meant â€Å"farmhand,† but from a pejorative reference to the low-born status of rustic farm laborers came to be associated with base behavior and by the early 1800s was associated with an antagonist in a novel or a play. In historical contexts, the variant spelling villein retains the original meaning. (The suffix -ville in the name of a town, and village, are related.) The Old English term ceorl, which survives in churl, also degenerated from a neutral term for a peasant (in this case, centuries earlier), as did the later word boor, derived from the French term bovier (literally, â€Å"herdsman,† and cognate with the Dutch word boer) and also much older in its negative sense than villain. The adjectives churlish and boorish both describe rude behavior; in each case, -ness is added to the adjective to produce the noun form. The verbs revile and vilify stem from vile; they mean, respectively â€Å"to consider with scorn† and â€Å"to slander.† (The noun forms are revilement and vilification.) However, servile and its noun form servility are related to neither vile nor villain; they derive from the Latin term servilis, meaning â€Å"of a slave.† Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Vocabulary category, check our popular posts, or choose a related post below:Program vs. ProgrammeDriver License vs. Driver’s License50 Musical Terms Used in Nonmusical Senses

Critical Thinking paper in Health Care Essay Example | Topics and Well Written Essays - 500 words

Critical Thinking paper in Health Care - Essay Example When he was experienced the creativity decreases, which makes him apply his known and time tested strategies and techniques he found successful. This is in general but not be certainly Work setting depends upon nature of work and work place. If the nature of work is individual one has enough free hand to set it according to his convenience. For instance, a teacher in a school can work according to his own plan and setting regarding his duties in class room and correction of Answer sheets. But in the case of a marketing executive it depends on his superiors, subordinates and the clients he has to meet and melt. When it comes to the work in a back office it depends on the work culture of that office and the nature and pace of doing work of his colleagues. The situation is different in case of front office. There, the work setting depends upon the people they meet and talk. All the aforesaid cases are the instances of subordinate services. If one has to lead a team (smaller or bigger) he has to plan every thing in advance and must be able to guide his team mates. Here the work setting needs a good home work, alertness and planning. When one member abstains from work or will take leave, the work setting depends on the team leader.

Drugs abuse Essay Example | Topics and Well Written Essays - 500 words

Drugs abuse - Essay Example In the article by Belz Tennessee has enacted laws that have make it difficult for drug stores to sell prescribed drugs (1). The laws also hinder the ease access of prescribed drugs by users. The article describes the laws effective way of dealing with the access of prescribed drugs. For instance, patient are required to take a urine test every few months to determine the level of illness or drug use. In additional, the patient is also required to visit a doctor for illness analysis before they could acquire a 30-day refill (Belz 1). From the results of patients, any medical practitioner is required to request the results before they could prescribe drugs. From the database created the state has been able to flag illegal instances of access of prescribed drugs. This approach has been exceptionally effective in the states objective to fight the abuse of prescribed drugs. According the Mayo Clinic Staffs, people who legally consumer commonly abused prescribed drugs often face the risk of getting addicted without proper prescription (1). For this reason, addiction may lead to illegal acquisition of prescribed drugs. Consequently, consumption of prescribed drugs should be done under accurate and definite prescriptions. The Mayo Clinic Staff provides ways that a patient could ensure they have correct prescriptions for their drugs. Firstly, the patient should ensure they are provided with the correct medication. The patient should then constantly check with their doctor for medical and drug analysis. This ensures the patients receives proper medication. The direction of use of the prescribed should then be followed effectively. The patient should also be educated enough by the supplier or practitioner on what their medication does (Mayo Clinic Staff 1). This includes education on side effects of the drugs. The prescriptions of another patient should not be used by another person. If a patient ignores these

Assessment Three Case Study Example | Topics and Well Written Essays - 1500 words

Assessment Three - Case Study Example On Mar 19, Del was also able to enter a large contract to install tracking for a building society. On March 29, Del found out through phone inquiry that Boyse was not able to finish the van modification. Boyse promised to deliver by March 30, although reluctant. After the van was delivered and Boyse have left, Del found out that the front seat would not tip forward to allow access to the passenger seat. Likewise, the name printed on the side of the band read "Trickers" and not "Trackers." In the process of delivering the van without the modifications specified, Boyse already committed a grave mistake towards his customer. And the fact that Del, the customer was compromised to loss or acquire damages due to the negligence of Boyse all the more added weight to Boyse's failure to deliver as promised or agreed upon. In common law jurisdictions under contract law, misrepresentation are the false statement of fact made by one party that effect to induce another party into the contract. This is with the premise that three elements are necessarily established under the contract. Contract in this context is a legally binding exchange or agreement between parties that the law will enforce based on the Latin phrase pacta sunt servanda1. These elements are: offer and acceptance, consideration and intention to create legal relations. In the Offer and Acceptance In the case of Boyse and Del, Boyse made an offer to modify the van he was selling and the offer was accepted that is why there was a sale. The offer of modification include adjustment or removal of the passenger seat in its original location, adjustment of the passenger seat behind the driver's seat, and modification of the driver's seat which is to make it tip forward to allow access to the passenger seat. Another offer was to print the sides of the van with a specified name which was "Tracker". The last offer of course, was the delivery of the van on March 30. Nevertheless, basing on the case of Gordon v Selico (1986) 18 HLR 219 it is possible to make a misrepresentation either by words or by conduct, yet not everything said or done constitute a misrepresentation. In many cases, statements of opinion or intention are not statements of fact in the context of misrepresentation2. In the case of Boyse and Del, Boyse seem to have committed negligent misrepresentation, the following applies from the Misrepresentation Act 1967 under damages for misrepresentation: "(1) Where a person has entered into a contract after a misrepresentation has been made to him by another party thereto and as a result thereof he has suffered loss, then, if the person making the misrepresentation would be liable to damages in respect thereof had the misrepresentation been made fraudulently, that person shall be so liable notwithstanding that the misrepresentation was not made fraudulently, unless he proves that he had reasonable ground to believe and did believe up to the time the contract was made that the facts represented were true. (2) Where a person has entered into a contract after a misrepresentation has been made to him otherwise than fraudulently, and he would be entitled, by reason of the misrepresentation, to rescind the contract, then, if it is claimed, in any proceedings arising out of the contract, that the contract ought to be or has

Introduction Of Engine Block

Introduction Of Engine Block Until recently, cast iron and aluminum alloys have been successfully used to manufacture most diesel and conventional gasoline-powered engine blocks. However, with a greater emphasis on increasing the efficiency of the engine via weight reduction, there is a search for alternative alloys that are lighter than cast iron and aluminum alloys, while retaining the necessary strength to withstand the forces of an engine. In the late 1990s engine blocks made from plastic and other experimental materials were being used in prototype cars with the hope of developing more lightweight, efficient vehicles . Also lately new manufacturing processes have been developed that have brought to light two new alloys suitable for use in an engine block, magnesium alloy AMC-SC1 and compacted graphite cast iron (CGI). Thus this project will cover, the functional requirements of the engine block, the processes used to manufacture the part, and the mechanical properties of the alloys. INTRODUCTION: Todays engines are an integral component of an automobile that are built in a number of configurations and are considerably more complex than early automotive engines. The use of lighter and stronger engineering materials to manufacture various components of the engine has also had an impact allowing engineers to increase the power-to-weight of the engine, and thus the automobile. Since the engine block is also a relatively large component, it constitutes 20-25% of the total weight of an engine. Thus there is much interest in reducing the blocks weight.[Keay, Sue: Diet of Australian metal lightens cars and pollution, Media release, 14 October 2002.] Many early engine blocks were manufactured from cast iron alloys primarily due to its high strength and low cost. But, as engine designs became more complicated, the weight of the engine (and thus the vehicle) had increased. Thus the need to come up with lighter alloys that were as strong as cast irons arose. One such material that was being used as a substitute was aluminum alloys. Together, these two metals were used exclusively to fabricate engine blocks. Lately , however, a new material process has made a magnesium alloy suitable for use in engines. The alloy, called AMC-SC1, weighs less than both cast iron and aluminum alloys and represents new possibilities in engine manufacturing. A new manufacturing process have made compacted graphite cast iron (CGI) a viable alternative to gray cast iron for the manufacture of diesel engine blocks. Like magnesium alloys, this material offers a higher strength and lower weight than gray cast iron. Thus this section will cover materials used to manufacture engine blocks , component discussion, its functional requirements, and the materials used to manufacture the part. The mechanical properties of the individual alloys will be incorporated, along with the manufacturing processes used to fabricate the component. DESCRIPTION OF THE PRODUCT: WHAT IS AN ENGINE BLOCK? : The engine block is vital structure of vehicles which run on internal combustion, providing the powerhouse for the vehicle. The engine block is termed a block because it is usually a solid cast, housing the cylinders and their components inside a cooled and lubricated crankcase .Common components found in an engine include pistons, camshafts, timing chains,rocker arms, and other various parts. When fully stripped of all components, the core of the engine can be seen: the cylinder block. The cylinder block (popularly known as the engine block) is the strongest component of an engine that provides much of the housing for the hundreds of parts found in a modern engine. The block is typically arranged in a V, inline, or horizontally-opposed (also referred to as flat) configuration and the number of cylinders range from either 3 to as much as 16. Figure 1 shows engine blocks with V configuation. opposed configurations. Functional Requirements of a Cylinder Block: Because engine blocks are a critical component of an engine, it must satisfy a number of functional requirements. These requirements include withstanding high cycle fatigue stresses, thermal strains, and aggressive wear conditions over the full life of the engine, housing internal moving parts and fluids, ease of service and maintenance. REQUIRED MATERIAL PROPERTIES: The one-dimensional era of engine design is finished. The current approach considers the loads acting at each point of the engine block. (Vollrath, 2003) In order for an engine block to meet the above functional requirements, the engineering material(s) used to manufacture the the cylinder block material should have adequate strength and rigidity in compression, bending, and torsion. This is necessary to resist the gas pressure loads and also for the components, which convert the reciprocating motion of individual piston into a single rotary motion. The cylinder-block material should (a) be relatively cheap, (b) readily produce castings with good impressions, (c) be easily machined, (d) be rigid and strong enough in both bending and torsion, (e) have good abrasion resistance, (f) have good corrosion resistance, (h) have a high thermal conductivity,(to prevent failure under high temperatures). (i) retain its strength at high operating temperatures, and (J) have a relatively high thermal expansion, low density.(to resist expanding under high operating temperatures) High strength is a particular concern in diesel engines, since compression ratios are normally 17.0:1 or higher compared to about 10.0:1 for conventional engines. , and thermal conductivity . Good machinability and castability of the metal alloy are also important factors in selecting the proper material, as the harder it is to machine the product, the higher the costs of manufacturing. In addition to the previously mentioned properties, the alloys must possess good vibration damping to absorb the vibrations of the moving parts. METALS USED IN THE MANUFACTURE OF THE CYLINDER BLOCKS: Based on the functional requirements of the cylinder block and the material properties required to meet the functional requirements, industries have used cast iron and aluminum alloys to manufacture the blocks. EXISTING MATERIALS: 1)Cast iron alloys are used because of the combination of good mechanical properties, low cost, and availability. 2)Certain aluminum alloys combine the characteristics of iron alloys with low weight, thereby making the material more attractive to manufacturers who are seeking a competitive edge. NEW MATERIALS: 3)Compacted graphite cast iron is lighter and stronger than gray cast iron, making the alloy a more attractive alternative to the latter in the production of cylinder blocks, particularly in diesel engines. 4)Magnesium alloys, which were previously unsuited for use as an engine block material, have the advantage of being the lightest of all the mentioned metals, yet still retains the required strength demanded by a block. 1)GRAY CAST IRON ALLOYS: Gray cast iron alloy have been the dominant metal that was used to manufacture conventional gas-powered engine blocks. Though extensive use of aluminum alloys has minimized the popularity of this material, it still finds wide use in diesel-fueled blocks, where the internal stresses are much higher. The use of cast iron blocks has been wide spread due to its low cost and good formability. Generally types of gray cast iron of pearlite microstructure is used in the manufacturing of engine block. Gray cast iron alloys typically composition: A typical cast iron is a gray cast iron, which contains 2.5-4 wt.% carbon, 1-3 wt.% silicon, 0.2-1.0 wt.% manganese, 0.02-0.25 wt.% sulfur, and 0.02-1.0 wt.% phosphorus [Anyalebechi, P.N.: Essentials of Materials Science Engineering, January 2005, p. 94.]. and the balance (93.6%) iron. The carbon improves lubrication property of graphite, the silicon controls the formation of a laminated structure, called pearlite, which has good wear resistance, and the manganese strengthens and toughens the iron structure. A common aluminium alloy composition is 11.5% silicon, 0.5% manganese, and 0.4% magnesium, with the balance (87.6%) aluminium. The high silicon content in this alloy reduces expansion but improves cast-ability, strength, and abrasion resistance, while the other two elements strengthen the aluminium structure. While this alloy provides a good corrosion resistance, it can absorb only moderate shock loads. Types of cast iron used in engine block: SAE grade G2500- used for small engine blocks. SAE grade G3500-used for heavy and larger diesel engine blocks. Also some ductile iron are also used in manufacturing engine blocks. SAE AMS 5313C: mechanical properties: [alloying: understanding the basics , by joseph R devis.] Grade or class Hardness HB(a) Tensile strength min(b) MPa Yield strength min(b) MPa Elongtion in 50 mm(2in),%(b) Class A 190 max 414 310 15 Gray cast iron has excellent damping capacity, good wear and temperature resistance, is easily machinable, and is inexpensive to produce. However, gray cast irons are relatively weak and are prone to fracture and deformation. Although cast iron meets most of these requirements, it has a low thermal conductivity and is comparatively heavier. Due to these limitations, light aluminium alloys have been used as alternative cylinder-block materials for petrol engines. Cylinder liners are optional with cast-iron blocks; but are more essential with the relatively soft light aluminum alloy blocks, as they cannot directly withstand wear resistance. Because of the lower strength of the aluminum alloys, the blocks are cast with thicker sections and additional support ribs, so that their weight becomes about half of the equivalent cast-iron blocks. Due to these problems, compacted graphite iron has recently begun to compete with gray cast iron as the choice material to produce diesel engine blocks. COMPACTED GRAPHITE CAST IRON: Compacted graphite cast iron (CGI), which was accidentally discovered while trying to produce ductile cast iron, possesses higher tensile strength and elastic modulus than gray cast iron due to the compacted graphite found on the microstructure of CGI. Figure 8 CGI typical microstructure: 5% nodularity, 9% graphite, 265 particles/mm2. 3. CGI a new combination of properties: As shown in Fig. 8, the compacted graphite iron graphite particles appear as individual worm-shaped or vermicular particles. The particles are elongated and randomly oriented as in gray iron; however they are shorter and thicker, and have rounded edges. The compacted graphite morphology inhibits crack initiation and growth and is the source of the improved mechanical properties, as compared to gray iron. Compacted graphite iron invariably includes some nodular (spheroidal) graphite particles. As the nodularity increases, the strength and stiffness also increase, but only at the expense of castability and thermal conductivity (Guesser et all, 2001). It is usual to set a limit of 20% nodularity for CGI specifications. Table 1 shows mechanical properties of CGI, with grades from 300 to 500 MPa. In the case of cylinder blocks and heads, where castability, machinability and heat transfer are all of paramount importance, it is necessary to impose a more narrow specification. A typical specification for a CGI cylinder block or head can be summarised as follows: 1) 0-20% nodularity, for optimal castability, machinability and heat transfer 2) No free flake graphite, flake type graphite (as in grey iron) causes local weakness 3) >90% pearlite, to provide high strength and consistent properties 4) This general specification will result in a minimum-measured tensile strength of 450 MPa in a 25 mm diameter test bar, and will satisfy the ISO 16112 Compacted Graphite Iron standard for Grade GJV 450. The typical mechanical properties for this CGI Grade, in comparison to conventional grey cast iron and aluminium are summarised in Table 1: Mechanical and Physical Propertiesof CGI in comparison to conventional grey cast iron and aluminium at 20 °C Property Units GJV 450 GJL 250 GJL 300 A 390.0 Ultimate Tensile Strength MPa 450 250 300 275 Elastic Modulus GPa 145 105 115 80 Elongation % 1 to 2 0 0 1 Rotating-Bending Fatigue 20 °C) MPa 210 110 125 100 Rotating-Bending Fatigue (225 °C) MPa 205 100 120 35 Thermal Conductivity W/m-K 36 46 39 130 Thermal Expansion ÃŽÂ ¼m-m-K 12 12 12 18 Density g/cc 7.1 7.1 7.1 2.7 Brinnell Hardness BHN 10-3000 215-255 190-225 215-225 110-150 The results allow the comparison between CGI and gray iron. It can be seen the increase on tensile strength, moving from gray iron to CGI. CGI also shows a higher elastic modulus, when compared to gray iron. [- Mechanical properties of gray iron and CGI grades 400-450. 195-230 HB. Samples taken from the castings (Guesser, 2003)]. Figure 10 [Elastic modulus of gray iron and CGI grade 400. 12.0L I6 cylinder block (Guesser, 2003).] The results in Figure 10 were obtained from two sources: test bars and main bearings of a 12.0L cylinder block. The increase in elastic modulus, from 100 GPa for gray iron to 150 GPa for CGI, results in slighter cylinder bore distortion as reported by Tholl et all (1996), therefore reducing oil consumption and emissions. Results of fatigue strength tests can be seen on figure 11, comparing gray iron grade 250 and CGI grade 450, samples from an I6 5.9L diesel cylinder block. The fatigue limit for the gray iron is 62-79 MPa, depending on the carbon content, while for the CGI the fatigue limit is 175 MPa. The raise of fatigue strength allows the designer to reduce the cylinder block weight. As a result of mechanical properties improvements, a design study conducted by AVL Austria (Sorger Holland, 1999) has evaluated downsizing opportunities for a 1.8 L diesel engine cylinder block, converting from gray iron to CGI. The benefits of this conversion included: 1)9% reduction in overall weight of the finished engine 2) 22% reduction in weight of machined cylinder block 3) 15% reduction in overall length of the finished engine 4) 5% reduction in both; height and width of the finished engine Like gray cast iron, compacted graphite cast iron has good damping capacity and thermal conductivity, but its difficulty to machine has limited the wide-scale use of CGI. A new manufacturing process, however, has opened the way for larger applications of CGI. The development of rotary insert tools has increased the life of the tools used to machine the metal, thus allowing manufacturers to use CGI without worrying about purchasing new tools [Georgiou, George: Iron engines may be in your future, Tooling Production, September 2003, Vol. 69, issue 9, p. 26.]. MAGNESIUM ALLOYS: Magnesium alloys have been used in engines before, but not for cylinder blocks. Rather. The main advantage of this alloy is that the material is much lighter than cast iron and aluminum alloys and has the same strength as cast iron and aluminum alloys[Lampman, Steven: Tuning Up the Metals in Auto Engines, Advanced Materials Processes, May 1991, p. 17.][Anonymous, Magnesium alloy resists high temperature in engine blocks, Advanced Materials and Processes, August 2003, vol. 161, issue 8, p. 13.]. Material scientists and engineers were determined to exploit these characteristics of magnesium alloy and use it to fabricate engine blocks. There were a number of magnesium alloys available that met or exceeded the requirements demanded by manufacturers for an engine block, but insufficient material stability at high temperatures hindered their actual use. Following are the two alloys which have been found suitable for mass production of engine blocks. AMC-SC1: In 2003 material scientists and engineers from the Cooperative Research Center for Cast Metals Manufacturing and the Australian Magnesium Corporation presented their discovery of sand-cast AMC-SC1 magnesium alloy [Anonymous, Magnesium alloy resists high temperature in engine blocks, Advanced Materials and Processes, August 2003, vol. 161, issue 8, p. 13.]. This grade of magnesium alloy contains two rare earth elements, lanthanum and cerium, and was heat-treated with T6. This stabilizes the strength of the alloy at high engine operating temperatures, which is a necessary requirement for a cylinder block material [16]. Bettles et al. had performed experiments to determine the yield and creep strengths of AMC-SC1 and their results are shown in Table 3 [Bettles, C. et al., AMC-SC1: A New Magnesium Alloy Suitable for Powertrain Applications, Society of Automotive Engineers, 2003, p. 2.]. From Table 3, the most significant point is that the yield strength of AMC-SC1 essentially stays the same at 177 °C as it does at room temperature. Table 3: Yield and creep strengths of magnesium AMC-SC1 at room temperature, 150 °C, and 177 °C [17]. Room temperature 24 °C 150 °C 177 °C Yield strength, MPa 120 116 117 Creep strength, MPa 120 98 This means that the material is able to tolerate a wide range of operating temperatures without a loss in strength. Other properties of the magnesium alloy 10 include good thermal conductivity, excellent machining and casting qualities, and excellent damping characteristics. To demonstrate the significant weight savings of magnesium alloy over cast iron and aluminum alloy, consider BMWs inline-6 R6 (shown in Figure 4), which replaced the companys M54 aluminum engine. Its cylinder block is made of AMC-SC1 and is said to have decreased the weight of a comparably-built gray cast iron and aluminum alloy block by 57% and 24% [Jost, Kevin: BMW builds better inline six, Automotive Engineering International, January 2005, pp. 20-32.]. So far, BMW is the only company to have used magnesium alloy cylinder blocks in production vehicles. But, with a significant weight advantage over the current alloys used today and negligible increase in cost, other manufacturers will begin to consider the use of AMC-SC1 and possibly other grades of magnesium alloys for engine blocks. Figure 4: BMWs 6-cylinder R6 powerplant uses a magnesium alloy AMC-SC1-fabricated cylinder block [Jost, Kevin: BMW builds better inline six, Automotive Engineering International, January 2005, pp. 20-32.]. PRODUCTION PROCESS: STANDARD CASTING WITH SOME MODIFICATIONS: This alloy can be cast using a standard production process, with some modifications. For a magnesium alloy engine to be economically viable, it is not merely the cost of the alloy that is important. The casting process must also be commercially viable. There are several modifications required if an existing casting line of cast iron or aluminum is to be converted to one producing magnesium parts. These can be summarised as follows: à ¢Ã¢â€š ¬Ã‚ ¢ A new inhibitor in the sand cores to prevent reaction between the melt and the sand. à ¢Ã¢â€š ¬Ã‚ ¢ A redesign of the runner and gating system to ensure adequate filling (magnesium alloys have a low heat content). à ¢Ã¢â€š ¬Ã‚ ¢ Preheating of the core package to 150 °C. à ¢Ã¢â€š ¬Ã‚ ¢ Modifications to the core package design to allow low pressure rather than gravity filling and feeding. AM-HP2: AM-HP2 A High Pressure Diecasting Magnesium Alloy: The AM-HP2 magnesium alloy has similar high-temperature strength to AM-SC1 and has been specially tailored for use in the high pressure diecasting process. Like AM-SC1, the light-weight alloy significantly increases fuel-efficiency, environmental sustainability and vehicle agility and is suitable for the powertrain components of vehicles, such as engines blocks etc. Need for New alloy:AM-HP2 AM-HP2 has been specifically developed as a diecasting alloy for high temperature automotive powertrain applications, such as engine blocks, structural sumps and automatic transmission housings. The alloy is based upon the successful sand casting alloy, AM-SC1, with a modified composition to make it suitable for the high pressure die casting process. Commercial Opportunities AM-HP2 Magnesium Alloy in the Auto industry: High pressure diecasting is a highly productive process for mass production of light alloy components. While the casting integrity of sand casting and low pressure/gravity permanent mould castings is higher than high pressure diecasting, the latter technology is cheaper. Thus, this process is gaining popularity among auto manufacturers for casting of aluminium engine blocks. It is also the common process for powertrain components such as transmission housings. There is a strong demand in the automotive industry for a suitable high pressure diecasting magnesium alloy for high volume powertrain applications. AM-HP2 exhibits good diecastability and the required high temperature mechanical properties for engine components (including engine blocks) and automatic transmission housings. It has similar creep properties to alloy, AM-SC1. Advantages of AM-HP2 Magnesium over Other Alloys: A key advantage of AM-HP2 is that the alloy is more diecastable than competitor high temperature creep resistant magnesium alloys.Thus, the alloy can be more readily cast into complex shapes with fewer rejects and a wider operating window. The alloy also has better high temperature creep strength than its competitors and thus offers considerable advantage to engine designers seeking to obtain maximum performance for lowest weight and cost. current status of AM-HP2 magnesium development: Pilot scale diecasting trials and laboratory testing of mechanical properties have demonstrated the suitability of AM-HP2 for mass produced powertrain components. PRODUCTION PROCESSES: 3.2 Casting Processes There are two methods used to cast engine blocks for all materials: green sand molding or lost foam casting. The latter, pioneered by General Motors for their Saturn vehicles, have[11] become more popular due to its capability to produce near net shape components, provide tight tolerances for critical components, and reduce machine maintenance and cost [19]. Green sand molding, however, is still widely used in industry as material costs are low and most metals can be cast by this method [Luther, Norris: Metalcasting and Molding Processes, [Online], 22 March 2005-last visited, Available: http://www.castingsoruce.com/tech_art_metalcasting.asp.]. 3.2.1 Green Sand Molding: Green sand molding the common method to cast engine blocks. The term green denotes the presence of moisture in the molding sand . Figure demonstrates the pattern used in sand casting. The pattern mounted into the moulding box along with the runner and ingate system ready to produce a mould. [http://www.dmdaustralia.com.au/block1.html] From Figure 2, a combination of silica sand, clay, and water poured in one-half of the block pattern with a wood or metal frame. The mold is then compacted by squeezing or jolting, and the process is repeated for the other half of the mold. A core consisting of hardened sand is used for support. Then, molten cast iron, aluminum, or magnesium alloy is poured into the combined molds and solidifies. Once the latter part has been completed, the molds are removed, and the cylinder block is cleaned and inspected. Heat treatment of the block is then undertaken to improve the mechanical properties of the alloy for suitable use. [7]. 12 LOST FOAM CASTING: THE PROCESS: Figure 6: Graphical description of the last 6 of 7 methods of the lost foam casting method [Anonymous, Aluminum Cylinder Block for General Motors Truck/SUV engines, A Design Study in Aluminum Casings, pp. 1-31.] The lost foam casting process uses a expanded polystyrene replica of the part being cast. 1)The coated replica/pattern is placed in a flask and loose sand is placed around the pattern and shaken into its voids. 2)Molten metal is then poured through a foam sprue, or funnel, into the sand where the hot metal melts and displaces the foam of the pattern. 3)the metal cools in the shape of the part. The basic steps of the lost foam casting process are: 1) Pattern Molding Bead Pre expansion and Conditioning, Tool Preheat, Pattern Molding, Pattern Aging 2)Pattern/Cluster Assembly 3)Pattern Coating and Drying 4)Sand Fill and Compaction Metal Casting and Cooling 5)Shakeout, Clean-up, and Finishing Lost foam casting is a more reliable and efficient casting technique of the manufacture of engine blocks than green sand molding. The technique begins with the use of polystyrene beads placed in preexpanders for wet expansion to control bead size and density to produce four separate block moldings to be glued together to form the final mold [7, 19]. Next, the metal tool is preheated to remove any moisture and then filled with the beads. The tool is then heated via steam and placed in an autoclave, where it is subjected to high pressures in order to create the molds [7]. The tool is removed from the autoclave and immersed in water to finish the moldings. Precise control over the heating and cooling aspect ensures dimensionally accurate, smooth and strong molds [Anonymous, Aluminum Cylinder Block for General Motors Truck/SUV engines, A Design Study in Aluminum Casings, pp. 1-31.]. If the tool was not heated before the beads were injected, the results would be rough finishes in the molds with low-strength sections. If the tool and beads stay heated for an extended period of time, or is not cooled enough, the beads become overfused, which produces surface variations in the moldings. If the tool has been inadequately cooled, the molds will contain variations in dimensions [Anonymous, Aluminum Cylinder Block for General Motors Truck/SUV engines, A Design Study in Aluminum Casings, pp. 1-31.]. Figure 3 shows the final half stages of the lost foam casting method. . From Figure 3, once the individual molds are glued together, the assembly is placed in a vat with water-based ceramic liquid to prevent molten metal from destroying the mold, stiffen the assembly, and provide a smooth finish [Anonymous, Aluminum Cylinder Block for General Motors Truck/SUV engines, A Design Study in Aluminum Casings, pp. 1-31.]. The assembly can also be sprayed with the ceramic liquid, but is a time-consuming process. Next, the coated foam engine block is filled with sand,[13] compacted, and immersed in the molten metal alloy. Once cooled, sand is removed from the metal casting, cleaned, and undergoes heat treatment to increase the mechanical properties of the block. Finally, coolant and oil passages are machined into the block. Advantages over conventional sand casting: Unlike conventional sand casting, the lost foam process allows more complex and detailed passages and other features to be cast directly into the part. The lost foam process: 1) Forms complex internal passages and features without cores. 2) Reduces part mass with near net shape capability. 3) Eliminates parting lines. 4) Reduces machining operations and costs. 5)Provides for tight tolerances in critical areas and features. Lost Foam Casting for Fine Features: The lost foam casting process allows more complex and detailed passages and other features to be cast directly into the cylinder block. 1) In the cylinder block, oil galleries, crank case ventilation channels, oil drain back passages, and coolant passages are cast into the block. 2) These features would otherwise require drilling or external plumbing (with a potential for leaks). 3)Lost Foam castings have tighter dimensional tolerances compared to sand castings, because variations caused by core shift and core variability are eliminated and there is much less tool wear over the production life. The direct result is a significant reduction in machining costs and infrastructure investment and fewer opportunities for errors in machining and assembly. A comparison of green sand casting to lost foam casting shows a number of distinct advantages for lost foam: Property Green Sand Casting Lost Foam Casting Complex Internal Features and Part Consolidation Complexity determined by sand core limitations geometry, strength, and cost. Extensive and complex internal features (as small as 0.20) available in lost foam, based on detail duplication and pattern assembly in foam. Dimensional Tolerances +/- 0.030 is typical depending on part size, complexity, and geometry +/- 0.005-0.010 is typical depending on part size, complexity, and geometry. Surface Finish Capabilities 250-600 microinches typical. Depends on grain fineness of sand. 60-250 microinches typical. Depends on bead size and ceramic coating grain fineness. Feature Accuracy Core movement and shift between mold halves across the parting line limit feature accuracy. No cores or mold halves to shift and degrade feature accuracy Parting Line and Draft Angles Parting lines and draft angles are necessary for molding. No parting lines in the mold and minimal draft on tools. Environmental Costs Sand recovery requires binder removal and time consuming sand clean-up Sand is binder free, so it can be easily and rapidly recovered a